Working every day with clients in conceptualizing, designing, fabricating, and installing one-of-a-kind signage that beautifully presents their brand, we are always interested in data points that show the financial impact that enhanced signage can have on a business. As such, we were really interested to come across a recent study conducted by the University of Cincinnati and the Economics Center that analyzed the economic value of on-premise signage. You can read the full PDF here: http://www.thesignagefoundation.org/Portals/0/A-16%20Evos%20NSREC%20Sign%20Study-final.pdf
Reading through the paper, there is a wealth of information and data points, in addition to some very impactful case studies. As a fun exercise, we thought it might be useful to try and visually present just a bit of this great information through our latest infographic that you can see below. If you would like to re-publish this infographic on your own website or blog, please use the "embed code" listed at the bottom of the page. Thanks for reading our blog, and feel free to add your comments or questions!